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Mid-Century Art by Duke
Roscoe "Duke" Reading was a renowned commercial artist and owner of Reading Display in Boise, Idaho for over fifty years. He was a sign painter, display creator and most importantly, an artist.
Please follow the *link near the bottom of the page to read a column written about Duke and his art.
We are excited to announce that some of his hand drawn and lettered Mid-Century art is now available!
(Watermarks are for image protection only and will not be on products.)
*Here is a link to a column written about Duke Reading and why Mid-Century Art by Duke was created:
https://www.idahopress.com/tim-woodward-commercial-art-a-mini-history-lesson/article_54897ebc-a99d-11ee-b8c7-bb5fa001664c.html
About the Artist
Duke was a master of hand painted theater art. In the early days of cinema, advertisements were hand painted on wooden boards by artists. Duke painted this in 1931 for the Pinney theater in Boise, Idaho.
Sometimes the movie advertisements were more elaborate like the one painted in 1939.
Duke was drafted during World War II. In addition to being a soldier, he was an artist for the Army.
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